SBM Platinum
The Legendary Address of Monaco.
Founded in 1863 under the patronage of Prince Charles III, Monte-Carlo Société des Bains de Mer is the legendary custodian of Monaco's most iconic addresses. Its resort comprises four hotels — Hôtel de Paris Monte-Carlo, Hôtel Hermitage Monte-Carlo, Monte-Carlo Beach and Monte-Carlo Bay Hotel & Resort — alongside the Casino de Monte-Carlo, Thermes Marins spa and the Principality's finest restaurants and nightlife.
SBM Platinum provides invitation-only benefits through accredited luxury travel advisors, including LVXVRY.
LVXVRY coordinates every reservation directly with participating hotels to help deliver enhanced recognition and exclusive guest privileges.
- Daily breakfast for two
- Hotel credit at participating properties
- Room upgrade (subject to availability)
- Early check-in and late check-out (subject to availability)
- VIP recognition and welcome amenities
Which rates carry the benefits
Benefits attach to specific rates the house makes available to accredited advisors — usually the flexible public rate, sometimes an advance-purchase equivalent. A member rate, a prepaid or non-refundable rate, a package, a corporate or negotiated rate, a promotional offer and an award redemption do not carry them.
A non-qualifying rate is occasionally the better buy. Before a reservation is placed we compare the eligible rate against what else the house is selling for your dates, and say which is stronger — including when the answer is not ours.
Points and status
A reservation placed through SBM Platinum carries your membership number to the house, so Houses without a points programme is recognised on arrival and accrues on the rates that qualify. Where a programme benefit and an elite benefit cover the same ground, the hotel grants the stronger one rather than both.
What is contractual and what depends on the day
Daily breakfast for two and the property credit are set by the programme and apply on an eligible rate. The room upgrade, early arrival and late departure are granted by the individual house from what it has available, which is why we place the request with the hotel rather than promise it here.
Questions
- Does SBM Platinum cost anything?
- No. You pay the hotel directly at the eligible rate. The privileges travel with the reservation.
- Which rates qualify?
- Benefits attach to specific rates the house makes available to accredited advisors — usually the flexible public rate, sometimes an advance-purchase equivalent. A member rate, a prepaid or non-refundable rate, a package, a corporate or negotiated rate, a promotional offer and an award redemption do not carry them.
- Are the benefits guaranteed?
- Breakfast and the hotel credit are contractual on an eligible rate. The upgrade, early arrival and late departure depend on what the house has free on the day, and are confirmed at check-in rather than at booking.
- Do I still earn points and nights?
- Yes, on qualifying rates. Houses without a points programme is attached to the booking before it reaches the hotel.
Last reviewed 31 August 2026. Programme terms are set by the hotel group and change without notice; we confirm what applies to your house, dates and rate before a reservation is placed.
Speak to LVXVRY about Monte-Carlo Société des Bains de Mer
Tell us the dates and the house you have in mind. We reply with the eligible rate and the privileges attached to it.
Enquiry — Monte-Carlo Société des Bains de Mer
LVXVRY advises on the houses of this collection and coordinates your reservation directly with the property.
The enquiry opens your e-mail programme — nothing you enter is stored on this page.
The Library documents this house in full — portfolio, philosophy, competitive position and an honest answer to who it is not for.